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AI tools like ChatGPT rely on trusted sources - not SEO tricks. Thought leadership and smart PR are therefore essential to stay visible. Read in this blog post how PR helps to become visible in AI search engines.Read More

In today's rapidly changing market, clear communication about sustainability is crucial. Companies need to tell authentic stories that resonate with their target audience, without resorting to greenwashing.Read More

In the October issue of STERCK. West Flanders, our founder Delphine Van Hoecke was asked three completely out-of-the-box questions.Read More

Today, it is more important than ever for companies to communicate clearly about their sustainability initiatives. On one hand, they face pressure from shareholders, customers, and suppliers, while on the other hand, there is a growing awareness that a “sustainability-first” mindset can offer long-term competitive advantages and an attractive economic model. However, navigating complex regulations...Read More

Several companies approach us because they want to see their story featured in the media. We get it, a press release is often seen as the go-to tool. However, there are many other ways you can engage with the press. That’s why, at Loud and Clear, we’ve identified the 5 P’s of PR. Before we...Read More

In the October issue of STERCK. West Flanders, our founder Delphine Van Hoecke was asked three completely out-of-the-box questions. The result? A light-hearted interview about alternative life paths, a deserted island, and reincarnation. You can read it now in the ‘Volstreckt’ section on their website.Read More